Privacy Policy

PRIVACY POLICY

This Policy provides basic information about the purposes, methods of processing, and security of your personal data as a user of the website: retrobit.com.pl (hereinafter referred to as the Website). By reading the Privacy Policy, you will learn who the controller of your personal data is, what personal data is collected by the Website, for what purposes it is used, and how it is protected.

§1. General Information

1. The controller of your personal data is: Bogusław Hołowienko, an entrepreneur registered in the Central Registration and Information on Business under the name: Przedsiębiorstwo Handlowo-Usługowe RETROBIT, with its registered office in Chocianów (59-140), ul. Sportowa 4a/5, NIP: 6780050412.
2. You can contact the Controller via:
   1. Email: retrobit@interia.eu
   2. Phone: 601412505

§2. Data Processing Principles

1. The Controller processes personal data in accordance with the following principles:
   1. Based on a legal basis and in compliance with the law (legality);
   2. Fairly and honestly (integrity);
   3. In a transparent manner for the data subject (transparency);
   4. For specific purposes and not "in reserve" (minimization);
   5. No more than necessary (adequacy);
   6. With care for the accuracy of the data (accuracy);
   7. No longer than necessary (temporality);
   8. Ensuring appropriate data security (security).

§3. Purposes, Legal Bases, and Scope of Data Processing

1. We will process your data:
   1. For contact purposes, to respond to your message sent directly via email, through a form, via social media channels, or in response to a phone call, based on the legitimate interest of the Controller related to the need to provide you with a response;
   2. For marketing purposes, only based on your consent;
   3. For informational purposes, to provide you with important information regarding the services you use through our Website;
   4. For purposes related to maintaining our company profile on social media (e.g., Facebook/Instagram), based on the rules set by the respective platform owners and informing about our products, promotions, and other news regarding our activities, which we consider our legitimate interest;
   5. For technical purposes using cookies (technical cookies), based on the legitimate interest of the Controller related to the proper operation and functionality of the Website;
   6. For statistical and analytical purposes, if you have consented to the use of analytical cookies;
   7. For marketing purposes, if you have consented to the use of marketing cookies;
   8. For archiving phone numbers, messages, and emails, based on the legitimate interest of the Controller related to protection against claims;
   9. For analyzing anonymized information. This includes information collected through our Website, such as browser information, operating system, device, time spent on the site, page transitions, link clicks, approximate location, age range, and gender. This data is anonymized and collected through our partners’ advertising and analytical systems. It cannot be used to identify or attribute to a specific user. This information is used for marketing, analytical, and statistical purposes.
2. We process your data in the scope of:
   1. If you send us a message via email, form, social media, or provide information by phone, we will process the data contained in that message. Providing data in this way is voluntary. You can request the deletion of this data at any time;
   2. If you like a post, leave a comment, send a message, react, or otherwise engage with our social media profile (e.g., Facebook, Instagram), we will process the data you provided on that platform and to which we have access. To stop this processing, you can unsubscribe from our profile;
   3. Other data we process includes IP addresses and data stored in cookies. You decide to what extent we can use cookies with your data. Providing data in this way is voluntary. You can change your preferences at any time through your browser settings or by deleting cookies from our Website;
   4. Using APIs (application programming interfaces) provided by third-party partners to integrate various functionalities, such as maps, analytics, advertising, or social media. Using these APIs may result in the creation of additional cookies or the use of existing cookies to process user data. Third-party partners may store and process this data in accordance with their privacy policies.

§4. No Automated Profiling

1. The Website does not use automated profiling to create marketing campaigns based on tracking user activity to target specific advertising material to individual users.
2. Although we use our partners’ advertising systems (e.g., Facebook, Google), the information and data collected about your activity on the Website for marketing campaigns do not constitute automated profiling, as we cannot make decisions regarding you as a specific user (e.g., showing you a specific ad). We can only create ads for user groups based on general statistical data provided by our partners.
3. More information about how our partners profile users and create audience groups can be found in their privacy policies below.

§5. Data Recipients and Intent to Transfer Data Outside the EEA

1. Depending on the purpose of processing your data, the recipients of your personal data may include:
   1. Public authorities and institutions, to the extent required by the legal obligations applicable in the Republic of Poland, for purposes such as pursuing legal claims, fulfilling tax obligations, or other proceedings regulated by relevant laws;
   2. The Website software provider (home.pl);
   3. The entity responsible for the Website’s programming support (home.pl);
   4. The entity handling the Website’s marketing and social media channels;
   5. The provider of cloud storage software for data and documents (home.pl);
   6. The provider of software for managing cookies and the scope of processed data;
   7. If you have consented to marketing cookies, your data stored in cookies will be shared with our advertising partners (Facebook, Google);
   8. If you have consented to analytical cookies, your data stored in cookies will be processed by the entity providing software for analyzing traffic on our Website (e.g., Google Analytics).
2. Your data is not transferred to countries outside the EEA or international organizations, except in cases where data is processed by:
   1. Google Inc., based in the USA, for website traffic analytics via Google Analytics and additional functionalities (e.g., Google Maps, Google Search Console) related to the proper operation of the Website and search result display. See how Google processes and protects your data. This browser add-on allows you to manage the scope and level of data collected by Google Analytics;
   2. Google Inc., based in the USA, for advertising and measuring ad effectiveness via Google Ads. See how Google processes and protects your data;
   3. Facebook Inc., based in the USA, for managing accounts and accessing data on social media platforms (Facebook, Instagram), advertising, and measuring ad effectiveness related to the installation of the Facebook Pixel and Conversion API. See how Facebook processes and protects your data;
   4. Google Inc., based in the USA, for virtual drive software used to store company documentation (customer and contractor service processes and GDPR documentation). See how Google protects your data;
   5. Google Inc., based in the USA, for managing videos embedded on the Website from YouTube. Google collects data about your preferences and activities related to video viewing, which may affect displayed ads and playlist creation. See how YouTube protects your data.

§6. Data Retention Period

1. We cannot specify a single period for which we will process your data.
2. If you provided your data via email, phone, form, or social media where we have company profiles, we will process your data until you request its deletion or object to its processing, or until we determine that we have fulfilled the Controller’s legitimate interest.

§7. User Rights

1. In connection with the processing of your data, you have the following rights:
   1. Access to your data and the right to rectify, delete, or restrict its processing;
   2. The right to data portability;
   3. The right to object;
   4. The right to withdraw consent for processing at any time and in any form, unless the processing is necessary to perform a contract, comply with legal obligations to public institutions, or pursue the Controller’s legitimate interests.
2. You also have the right to lodge a complaint with the President of the Personal Data Protection Office (at the address: ul. Stawki 2, 00-193 Warsaw).
3. More information about personal data protection can be found on the website of the Personal Data Protection Office: www.uodo.gov.pl.

§8. Information About Cookies

1. Our Website uses cookies.
2. We have installed a plugin on the Website that allows you to independently manage the scope of personal data processing through cookies. This plugin complies with the latest Consent Mode v2 requirements, ensuring a high level of personalization and privacy protection. The plugin’s provider is a certified Google partner, confirming the use of best practices and standards in managing user data and cookies. This functionality allows you to easily and intuitively adjust data processing settings to your preferences.
3. Cookies are small text files stored on users’ devices while browsing the Website. They are used to facilitate the use of the Website, improve service quality, and enable traffic and user behavior analysis.
4. Cookies can be permanent (persistent) or temporary (session). Persistent cookies are stored on the user’s device for a specified period or until deleted by the user. Session cookies are deleted after closing the browser.
5. We use first-party and third-party cookies. First-party cookies are used to ensure the proper operation of the Website, personalize content, save user preferences, and analyze statistics. Third-party cookies are used by external analytical, advertising, and social media integration tools.
6. Users have the right to control and limit how cookies are used on our Website. Most browsers allow you to manage cookies, including blocking, restricting, or deleting them. Detailed information on managing cookies can be found in your browser settings.
7. Note that disabling or restricting cookies may affect the Website’s functionality and the quality of services provided.
8. We use various types of cookies to better meet user needs and ensure optimal use of the Website.
9. Technical cookies: Essential for the proper functioning of the Website. They enable session maintenance, form handling, preference storage, and Website security.
10. Marketing cookies: Allow for ad personalization and remarketing tailored to user interests and preferences. They are also used to measure the effectiveness of advertising campaigns and optimize ad content.
11. Analytical cookies: Used to collect information about how users interact with the Website, such as the number of visits, pages viewed, time spent on the site, or traffic sources. This data helps analyze and optimize the Website, improving its functionality and tailoring content to user needs.

§9. Why We Use Cookies

1. User Comfort: Cookies significantly enhance the comfort of using the Website.
2. Content Personalization: Cookies allow us to tailor displayed content to user preferences and interests, making the Website more attractive and useful.
3. Preference Storage: Cookies enable the Website to remember user-selected settings, such as language, layout, or color scheme, for faster and more convenient use.
4. Login: Cookies store information about logged-in users, allowing seamless navigation between Website sections without repeated logins.
5. Session Maintenance: Cookies track user activity across pages, enabling easy return to recently visited sections or continuation of incomplete actions, such as form filling.
6. Performance Optimization: Cookies help analyze traffic and user behavior, optimizing Website performance and delivering high-quality content.
7. Advertising: Cookies enable the display of personalized ads tailored to user interests, making them less intrusive and more relevant.
8. Social Media Integration: Cookies facilitate integration with social media platforms like Facebook, Twitter, or Instagram, enabling easy content sharing and additional features like commenting or liking.

§10. Functions of Technical Cookies

1. Session Maintenance: Technical cookies enable session continuity, allowing navigation between Website sections without repeated logins or re-entering information.
2. Preference Storage: Technical cookies store user preferences, such as language, font size, color settings, or other personalization elements.
3. Form Handling: Technical cookies support form functionality, such as login, registration, or contact forms, ensuring proper data processing.
4. Performance Optimization: Technical cookies monitor Website performance and loading speed, enabling optimization and improved service quality.
5. Security: Technical cookies enhance Website and user security, e.g., by verifying user identity, detecting hacking attempts, or protecting against CSRF attacks.

§11. Functions of Analytical Cookies

1. Traffic Measurement: Analytical cookies monitor the number of visits, unique users, and page views, providing an overview of Website popularity and performance.
2. User Behavior Analysis: Analytical cookies collect data on how users navigate the Website, such as time spent on pages, navigation paths, and exit points.
3. Conversion Optimization: Analytical cookies identify Website elements that impact business goals, such as registrations, orders, or form submissions.
4. User Segmentation: Analytical cookies enable grouping users by criteria, allowing better content and offer customization for specific segments.
5. A/B Testing: Analytical cookies support A/B testing, comparing two Website versions to determine which better meets business goals, optimizing appearance, functionality, and content.

§12. Functions of Marketing Cookies

1. Personalized Ads: Marketing cookies enable the display of ads tailored to user interests, preferences, and browsing history, making them more engaging and effective.
2. Remarketing: Marketing cookies track users who visited the Website but did not complete an action, allowing targeted ads to encourage return and transaction completion.
3. Ad Effectiveness Measurement: Marketing cookies monitor campaign results, such as clicks, conversions, or views, enabling marketing strategy optimization.
4. Multi-Channel Ad Management: Marketing cookies facilitate coordination and integration of advertising across channels like search engines, social media, or partner websites.
5. Ad Content Testing and Optimization: Marketing cookies support A/B testing and other analysis methods to evaluate which ad messages, formats, or creatives are most effective and engaging for users.